Thought leadership and SEO: Writing for edtech company Aptem

I’ve been commissioned to write several articles, ebooks and white papers for Aptem, an edtech company whose product is used by clients including the City of Westminster and the YMCA.

Here’s a selection of my writing for them:

• Diversity and Employability white paper: How the pandemic has deepened existing inequality especially within employability

• Why a ‘one size fits all’ approach to tech is not an option for leading ITPs

• Change Management white paper: overcoming resistance to change

• Diversity and inclusion: women, employment and the pandemic

• Covid-19 BAME young people, and the consequences for employability

• Mitigating the scarring effects of youth unemployment caused by Covid-19

• How growth and tech strategies are inextricably linked

Key skills:

• Turning complex ideas into engaging content

• Research

• Writing

• Editing

• SEO